A More Even Playing Field
A new football helmet allows coaches to communicate with players who are deaf or hard of hearing.
The technology works like this: During a game, a coach standing on the sideline can select from a list of plays on a tablet and then send the selection to the quarterback’s helmet. The play appears on a tiny screen at the front of the helmet, where the quarterback can see it. The quarterback then communicates the play to the rest of the team. This process is similar to how plays are communicated to hearing quarterbacks. Many of them receive audio messages from coaches via speakers in their helmets.
The helmet was developed by AT&T in collaboration with Gallaudet University, where nearly all the students are deaf or hard of hearing. Gallaudet’s football team competes in Division III of the National Collegiate Athletic Association (NCAA).
“We work out the same way as every other college football program, we practice the same way, we compete the same way,” Gallaudet coach Chuck Goldstein said in a press release. “The difference between coaching a hearing team compared to a Deaf team is…the communication.”
For nearly two years, AT&T asked the university’s football coaches and players for input as it worked out how to design the helmet.
“They would give us feedback,” Corey Anthony, AT&T senior vice president of networking engineering and operations, told the Associated Press. “We’d go back, make changes, work on it. It’s just a beautiful relationship that we have with that university.”
The players and their coach are thrilled with the result.
“Just realizing, is this for real? Can you look around and be able to see the plays inside the helmet? I mean, that’s just awesome technology,” Trevin Adams, Gallaudet University quarterback, told Good Morning America.
Did You Know?
What Derrick Coleman Does Best
When Derrick Coleman signed with the Seattle Seahawks in 2012, he became one of a handful of deaf or hard of hearing athletes who have played in the National Football League (NFL). Coleman lost most of his hearing when he was 3 years old and has used hearing aids ever since. Although he started playing football in middle school—and proved to be unusually talented—he was told he’d never play professionally.
But Coleman proved that prediction wrong. After playing at the University of California, Los Angeles (UCLA), the fullback and running back became a Super Bowl champion with the Seahawks. During games, most players listen for the quarterback to call the plays (the strategies the team plans to use). Derrick read the quarterback’s lips—from behind the quarterback’s mouth guard.
“If I could go back [and meet] 5-year-old Derrick, I’d tell him, ‘Keep having fun, don’t let anyone tell you that you can’t do something, and just do you’,” Coleman said in a video interview released by the Green Bay Packers.
Coleman is with the Packers now, but not as a player. After retiring from the NFL in 2018, Coleman went to work for the Packers as the team’s assistant to player engagement, helping players adjust to life in the league. He also visits schools, where he shares his story with students and encourages them to find their own paths.
“When I see kids [who ask me], ‘How do I be just like you? How do I do that?’ I tell them every time, ‘Just do what you do best.’” Coleman said.
How Sign Language Began
WORD OF THE DAY
interact











